The PopUp CLT™ (Consumer Location Test) developed by TasteMakers Research Group is the first product testing solution for fast, affordable and flexible consumer research.
Reach Consumers Organically
With TasteMakers Research Group's proprietary PopUp CLT™ (Consumer Location Test), we reach hundreds of on-the-go consumers effortlessly and seamlessly during the course of their daily lives.
Where they SHOP, SOCIALIZE, & play
Ideal for agile consumer taste tests, interactive product research, package tests, and user experience market research.
Natural, anonymous, and familiar settings create highly engaged participants that deliver ratings accuracy and authentic qualitative insights.
On-site research staff tightly controls participant screening and ensures uniform product/serving preparations.
Assumes a quantitative testing methodology for reaching targeted audiences by demographics and usage.
Expansive sensory and cerebral testing capabilities power limitless consumer product testing scenarios.
