Consumer Product Testing Reinvented
TasteMakers Research Group is a true agile market research provider of high performance consumer product testing solutions. Our exclusive PopUp CLT™ (Consumer Location Test) methodology is built for data-driven food and beverage consumer taste tests, CPG product testing, and targeted sensory panels.
TasteMakers Research Group integrates nimble field tactics, agile market research taste test methods, and our consumer product testing expertise to achieve quantitative results, meaningful qualitative insights, and breakthrough reporting that delivers client roadmaps for increasing competitiveness and optimizing product attributes.
We effortlessly reach your target consumers to conduct sensory market research that is typically faster and more affordable than current product research testing methods. Our core competencies include food & beverage taste tests, consumer product testing, sensory research, consumer panels, package tests, iHuts (in-home use tests), and online surveys.
“I have not found a market research company that conducts in-person, quantitative consumer taste tests as quickly or effectively as TasteMakers Research Group's PopUp CLT™ (Consumer Location Test) methodology.” — Martin Basch, Vice President, Popchips.